‍Warm Introduction Email: How to Ask (and Get) the Meeting

If you’re chasing high-intent buyers, senior execs, or hard-to-reach accounts, one great warm introduction can save you weeks of cold outreach.

But here’s the catch.

Getting a warm intro is only half the job. The other half is writing the right warm introduction email. Done well, it can open doors to dream accounts. Done poorly, it can stall momentum or make things awkward for the person making the intro.

This guide shows you exactly how to write a warm introduction email that gets replies, builds trust, and keeps things moving.

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What Is a Warm Introduction Email?

A warm introduction email is a message sent by someone in your network to introduce you to a decision-maker or prospect they already know. It can also be the follow-up email you send after being introduced.

In both cases, the goal is to create trust and context quickly. You want to ride the credibility of the person making the intro while also making it easy for the prospect to say yes to a conversation.

Think of it like being invited into a meeting instead of knocking on the door.

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Why Warm Introduction Emails Work

• Built-in trust: You are not a stranger. You are coming from someone the prospect knows.
  
  
• Instant context: The intro usually includes why the conversation matters.
  
  
• Higher response rate: Warm intros get opened, read, and replied to far more than cold outreach.
  
  
• Shorter sales cycles: You skip the rapport-building phase and jump into value.
  
  

Whether you’re selling a product, exploring a partnership, or raising funds, warm intro emails are the most efficient way to reach decision-makers.

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The Two Types of Warm Intro Emails

1. The Request Email (You → Intro Giver)

This is the email you send to ask someone in your network to introduce you to a prospect.

Your job is to:

• Be specific about who and why
  
  
• Make it incredibly easy to forward
  
  
• Show professionalism and value
  
  

2. The Intro Follow-up (You → Prospect)

Once the intro is made, your follow-up email should:

• Acknowledge the intro
  
  
• Reinforce the context
  
  
• Provide a clear next step
  
  

Both need to be short, respectful, and easy to act on.

Let’s look at both examples.

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Template 1: How to Ask for a Warm Intro

Subject: Quick Intro Request

Hey [Name],

Hope you’re doing well. I noticed you’re connected to [Prospect’s Name] at [Company]. I was wondering if you’d be open to making a quick intro.

Here’s a short blurb you can copy-paste if helpful:

—

Hi [Prospect],

I wanted to connect you with [Your Name] from [Your Company]. They’re doing some interesting work in [short value prop]. Thought it might be relevant for your team.

No pressure at all, just thought it could be a good fit.

—

Totally understand if the timing isn’t right. Thanks either way.

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Why this works:
It is short, non-pushy, easy to forward, and gives the intro giver flexibility to say no.

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Template 2: How to Follow Up After a Warm Intro

Subject: Great to be connected

Hi [Prospect],

Thanks [Intro Giver] for connecting us.

[One-line context reminder: “I work with [Your Company], and we help teams like yours [value prop].”]

Would love to find 20 minutes next week to share how we’re helping [other companies, if relevant]. Let me know if there’s a good time or feel free to use my link below.

[Insert scheduling link]

Looking forward to connecting.

Why this works:
It respects the intro. It keeps things light and professional. It has a clear ask with a low-friction CTA.

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Bonus: What to Avoid in Warm Intro Emails

• Writing long paragraphs
  
  
• Asking the intro giver to “pitch” on your behalf
  
  
• Making the prospect feel obligated
  
  
• Skipping the follow-up
  
  
• Being too casual or too aggressive
  
  

Keep it clean. Keep it clear. Let the relationship do the heavy lifting.

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Real Example (Before and After)

Before:

Hey, can you intro me to your friend at Adobe? I think our AI platform could be useful.

After:

I saw you’re connected to Sarah Blake, VP of Product at Adobe. Would you be open to a quick intro? I have a one-liner below if helpful. No worries if the timing is off.

The second version is respectful, specific, and easier to say yes to.

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Final Word: Warm Emails Are Your Shortcut to Revenue

The fastest way to land a meeting with a decision-maker is not through automation or sequences. It is through trust. And the warm introduction email is your best tool to earn that trust at scale.

Stop writing generic cold emails. Start writing warm ones that actually convert.

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Want to see warm intros in action?

Try Vieu’s Go-To-Network and see who in your network can open doors today.

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