How Sickbay Turned Relationship Intelligence into a 3x Pipeline Motion

Industry:
Healthcare
Company:
Mid-market/Enterprise

Overview : In healthcare, access is everything. With Vieu, Sickbay unlocked deeper relationship pathways and high-trust introductions to the executives that matter.

“Vieu isn’t why you’re successful, it’s the tool that helps you generate your own success. It gives you the unique signals you can’t find anywhere else, and those signals show you exactly where to move next.
Mishan Pils
EVP Business Development
Impact: Clear, repeatable path to tripling pipeline through high-trust introductions.
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Sickbay sells into one of the most complex, relationship-driven industries in the world: healthcare. Despite having strong strategic alliances, their sales team struggled to access the right executives and identify trusted pathways into major health systems. Traditional tools only revealed surface-level connections, not the deeper relationships that truly influence decisions.

With Vieu, Sickbay gained a new layer of intelligence, the ability to see deeper relationship pathways, uncover high-trust introductions, and activate their ecosystem with precision.

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The Challenges:
Sickbay faced multiple roadblocks that slowed their sales motion:
Navigating the invisible political map inside health systems

Hospitals and health systems don’t buy like typical enterprises. Decisions move through committees, influencers, and layers of internal approvals. Sickbay knew their champion and economic buyer, but they lacked visibility into the political structure shaping each deal.

Limited and surface-level intelligence from traditional tools

Sickbay had strong champions but traditional platforms gave them only the polished and surface-level relationship insights. They needed deeper insights into how those champions were communicating with peers, what technologies they were interacting with, or which relationships mattered most.

Untapped value inside a huge partner ecosystem

Sickbay works closely with major technology partners, each with hundreds of reps globally. Those reps are connected to almost every buyer Sickbay cares about, but there was no scalable way to see or leverage those trusted paths.

A rapidly evolving network they couldn’t keep up with

Champions change roles. Partners talk to prospects. Stakeholders join new groups or cohorts. Without real-time visibility into network movement, Sickbay struggled to stay ahead of opportunities with such a vast network.

The Solutions:
Vieu became the intelligence layer that made Sickbay’s existing strengths more powerful and more scalable
Deep Relationship Intelligence

Vieu uncovered hidden relationship signals like shared history, collaboration patterns, and interaction strength, revealing context such as past collaborations (e.g., publishing papers together), ongoing engagement (like regular LinkedIn interaction), shared cohorts or working groups, and the difference between active communication and one-off, superficial connections.

Multi-Hop Network Discovery (Direct + Partner Motion)

The platform automatically surfaced high-trust pathways through multiple layers of connections, revealing routes they could never find manually. Sickbay could finally see:

  • Which partners are connected to which stakeholders
  • Who inside those partner orgs should be prioritized
  • Second-degree and third-degree paths that open unexpected doors
  • Warm intros they never would’ve thought to ask for

This unlocked early wins with direct meetings and revived relationship.

Social Intelligence & Unique Signals (Rewritten)

Unlike traditional profile-based tools, Vieu revealed how prospects actually interact in the real world like the companies they engage with, the technologies they discuss, the groups and cohorts they’re part of, and the hidden communities that shape influence inside healthcare.

These signals transformed how Sickbay prepared for meetings and helped them prioritize outreach based on real behavioral insight, not assumptions.

AI-powered Introduction Emails

Automated emails with variations based on relationship strength helped the team move faster while staying relevant and personal.

The Impact:
A clear path to 3X pipeline

Vieu delivered deeper visibility into relationships, unlocked stronger partner-led pathways, and enabled more informed prospecting. Together, this created a clear, repeatable path to tripling Sickbay’s pipeline as the strategy scaled across sales and partner motions.

A solution built for healthcare realities

Designed for complex buying committees, layered approvals, compliance constraints, and informal influence networks, the solution catered to how healthcare decisions actually get made. This gave the team the context needed to navigate the environment with confidence.

Access to leadership & breakthrough opportunities

Vieu surfaced clear relationship paths that helped Sickbay reach the right leaders sooner. This directly unlocked an account with a seven-figure deal, accelerating progress and reducing friction through relationship intelligence.

More strategic and informed outreach

Relationship-based insights guided who to approach, how to approach them, and where the strongest warm paths existed. This turned Sickbay’s once-untapped ecosystem into a predictable, repeatable engine of high-trust introductions.